Diploma Project, 2019

Estinore is a design-intervention. Little but effective chang-
es are implied in existing products of the low price market
chain of furniture-discounters and hardware shops.
This is how it works: Products are bought by the designer,
get changed, packed again as they were before and are
brought back into the market. They can thus be bought by
new customers, who expect the original product as dis-
played in the market. In the packages they find instead the
Estintore changed product. Every piece has an information
with it, so the new owners can get back to Estintore produc-
tion with comments or complaints about the unexpected
purchase, via website, mail, or phone-call.

The project emerges from various ideas. It tries to give peo-
ple access to design, who buy objects rather out of a certain
need (for a chair, a wardrobe, etc.) instead of buying things
they could potentially love. Decisions for the purchase of the
range of objects, that are changed by Estintore, are rather
coming from a shortage of means – not out of the questions,
what we want to surround ourselves with.

The economical mechanisms of the market are undermined
and pushed upside down in a humorous way by turning
them into another purpose. This Estintore method gives the
designer an abundance of artistic freedom, bypassing the
production chain.